Main function-duties:
- Development/leadership of the company’s long-term marketing and corporate communications strategy;
- Evaluation of brand management and setting the necessary goals for the improvement of appropriate processes, drawing up and leading a time-bound plan, establishing/managing brand guidelines;
- Establishing and monitoring the necessary budgeting issues in terms of marketing and communications;
- Processing data, statistics and metrics related to guests, company partners and employees for marketing purposes;
- Ensuring the efficient distribution of the company’s marketing resources;
- Systematic monitoring of market trends and their consideration in terms of strategic goals;
- Work closely with the operational and administrative teams of the company’s owned and managed facilities to research internal and external marketing/communications needs and effectively manage work processes;
- Effective management of marketing and communications internal and external (Oursource-partners) teams, taking care of their career development and qualification improvement;
- Developing the company’s digital marketing strategy, ensuring effective management of social media;
- Effectively implement necessary procedures for creating marketing content, copywriting and graphic design for the company, processing reports received from appropriate internal/external employees/companies;
- Development/presentation of marketing campaigns and initiatives with direct supervisors and other relevant persons;
- Representing the company to the media, at public meetings or conferences, in terms of marketing and communication.
Qualification requirements:
- Higher education in marketing and corporate communications;
- English language skills, verbal/non-verbal, at the level of perfect communication and reporting;
- Knowledge of computer and office programs;
- Responsibility, ability to work in a team, effective communication skills;
- Organization, discipline, punctuality;
- Experience in a similar position in the hospitality industry would be an advantage.