Talent attraction and retention

In today’s environment, selecting and then retaining employees who fit the company’s culture, needs and long-term vision is a key task for companies.

Attracting and retaining employees depends on many factors. To create a comfortable working environment, a flexible schedule, to give employees freedom in the decision-making process, to give them the opportunity to develop and advance, to facilitate adaptation to the environment and to involve them in ongoing activities in the field.

To fulfill this mission, companies have to set two main tasks. To maintain a system of internal communication, activities and to provide information to potential employees correctly.

It is possible to get the result with the right steps:

  • Market research and analysis;
  • Internal research and identification of needs;
  • Collaboration between marketing and human resources;
  • Determination of internal communication channels and format;
  • Determination of external communication channels and selection of positioning form;
  • Development of a cycle of activities and campaigns;
  • Creating a map of employee recognition, care and progressive development.

With the involvement of the company’s team and professionals, the company will be able to increase its visibility in the market as an employer, attract and retain the talents appropriate to its culture and values.