Main responsibilities:
- Planning, developing and implementing the company’s marketing strategy;
- Working on brand positioning and increasing awareness;
- Full management of social media (Facebook, Instagram, TikTok, LinkedIn and others);
- Creating and managing a monthly content plan;
- Planning, managing and optimizing Meta Ads and Google Ads campaigns;
- Effectively distributing the advertising budget and analyzing the results;
- Planning videos and photo shoots, creating concepts, scenarios and texts;
- Effective communication with contractors and coordinating processes
- Planning and implementing marketing campaigns for new projects, services and vacancies;
- Organizing online and offline activities;
- Constant analysis of the market and competitors;
- Finding new marketing channels and opportunities;
- Define KPIs, evaluate results and report regularly to management.
Qualification requirements:
- At least 3 years of experience working in the field of marketing;
- Practical knowledge of Meta Ads Manager;
- Experience in managing Google Ads;
- Strong copywriting and content planning skills;
- Experience in brand development;
- Analytical thinking and the ability to make data-based decisions;
- Experience in effectively managing several projects simultaneously;
- Ability to work independently and with high responsibility.
- The following will be considered an advantage:
- Knowledge of Photoshop, Illustrator, Canva or other design programs;
- Experience in video editing (CapCut, Premiere Pro, Final Cut Pro or other);
- Experience in photography and videography;
- Knowledge of the English language.
Personal skills:
- Leadership qualities;
- Organization;
- Creative thinking;
- Detail-oriented;
- High work discipline;
- Results-oriented approach.