Workplace: Tbilisi, Mosashvili #11
Main Duties:
- Development and implementation of marketing strategies to increase brand awareness and sales;
- Marketing communication and monitoring of existing and new projects;
- Analysis of market trends and competitor activities;
- Definition of social media strategy and plan, development and implementation of content calendar together with a digital agency. Meta/Google/TikTok;
- Preparation of relevant materials together with a graphic designer;
- Communication with advertising companies, ordering marketing and advertising materials, budget calculation, price research;
- Supplying restaurants with various advertising materials and monitoring marketing materials;
- Participation in the process of determining the marketing budget;
- Communication with an outsourced marketing company;
- Planning, implementation and monitoring of promotions with delivery companies.
- Planning, implementation, monitoring and evaluation of marketing activities;
- Wendy’s app marketing support;
- Wendy’s Birthday Center and Game Zona marketing support and promotion;
- Developing a sales plan together with business analysts
Requirements:
- Higher education (preferably in business administration/marketing);
- Fluent in English;
- 2-3 years of work experience in marketing;
- Experience working with international brands;
- Experience in the FMCG sector is an advantage;
- Analytical thinking;
- Effective verbal and written communication skills;
- Creative thinking;
- Ability to set priorities correctly